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About LOTTE rental

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Since its establishment in 1983,
LOTTE Rental has been a leading comprehensive
rental company in South Korea,
boasting over 40 years of expertise in the rental industry
and the No.1 brand power in the nation.

We are accelerating the growth of our rental car business
by expanding "Deeper," "Wider," and "Smarter"
in our current business areas,

including short-term and long-term car rentals,
car sharing, and used cars.

Furthermore,
we aim to become the absolute No.1 player
in the mobility industry
by expanding various business models
within the mobility sector.

Mission, Vision, Core value
Business Portfolio
a table with Date of Establish, Major Business, Sales Network, Number of Employees, Annual Revenue, Market share.
Date of Establish
May 1986 (Kumho Rent-a-Car was merged with LOTTE in June 2015.)
Major Business
cars, office machines, various types of equipment etc., total rental business
Sales Network
220 branches and sales offices across nationwide, Thailand and Vietnam subsidiaries
Number of Employees
2,082 Employees (as of 2023)
Annual Revenue
2.7523 trillion won (as of 2023)
Market share
260,000 cars (reference : Dec. 2023 SCRA)
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Refusal of Unauthorized Collection of Email Addresses

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We refuse to collect email addresses LOTTE rental Homepage refuses to collect posted email addresses without permission by using email collection programs or other technical devices, and criminal charges will be filed acording to the Act on Promotion of Information and communications Network Utilization and Information Protection, etc

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